She is an internationally recognized and multiple-award-winning filmmaker. Contradictions abound and put the whole “pink” edifice on rather shaky ground: money goes to cosmetic giants like Revlon and Avon, whose campaigns belie the known carcinogens in their products; or to dairy producers like Yoplait whose products contain Recombinant Growth Bovine Hormone (RGBH), which has been linked to breast cancer.

King, Samantha. What emerged in the case of Pink Ribbons, Inc. was the need to focus on what was most obviously “attack-able” in the whole story: the “inc” in pink and the shameless harnessing of that most elemental fear of all, mortality and death, for mercantile interests. Contemporary campaigns sometimes defy belief and the standards of good taste—not to mention ethics. Looking for movie tickets? Rack up 500 points and you'll score a $5 reward for more movies. While Pool was determined not to diminish women’s involvement in campaigns or the need to be proactive in the face of cancer, she also wanted to pay homage to women for whom a cure is no longer an option—whose cancer has metastasized and for whom mainstream medicine no longer offers anything. Jocelyne Clarke lives in Montreal where she works as a documentary researcher, writer, producer and director.

Get your swag on with discounted movies to stream at home, exclusive movie gear, access to advanced screenings and discounts galore. The Susan G. Komen for the Cure foundation, headed up by Nancy Brinker, a George W. Bush appointee to several high ranking positions, has raised over $1.9 billion since its inception in 1982, making it the largest breast cancer charity in the world.

NFB executive producer Ravida Din, who became interested in the subject during her own experience with breast cancer, initiated Pink Ribbons, Inc. “I had just finished treatment and was reading Barbara Ehrenreich’s Harper’s essay “Welcome to Cancerland,” which initially opened me up to the wider issues.

(Please anticipate delivery delays due to volumes in postal services.) While it lacks the intimacy of her auteur films, treading a delicate line between investigative journalism and humanistic narrative, it is an important film whose message goes beyond the single issue of breast cancer. Collect bonus rewards from our many partners, including AMC, Stubs, Cinemark Connections, Regal Crown Club when you link accounts. when you purchase 3 participating Suave products 9/1-10/31 at Walmart or Walmart.com. Soon afterwards, I received Samantha King’s book Pink Ribbons, Inc.: Breast Cancer and the Politics of Philanthropy. Even now, very little money is spent on prevention or the search for causes of breast cancer. Earn 125 points on every ticket you buy. Sign up for a FANALERT® and be the first to know when tickets and other exclusives are available in your area. Enter your location to see which movie theaters are playing Pink Ribbons, Inc…

Wintopia is a tribute to “Canada’s documentary ambassador” Peter Wintonick from his daughter, Mira.

Pink Ribbons, Inc. is a feature documentary that shows how the devastating reality of breast an er, whih marketing experts have laeled a “dream ause,” has eome o fusated y a shiny, pink story of success. I was just coming into my new position at the Board and was considering what kind of projects I wanted to see happen.

Countless women and men walk, bike, climb and shop for the cure. If approximately 35 percent of that goes to administration, how can smaller independent organizations such as the Breast Cancer Action Network, that rely on donations from individuals and refuse corporate links, compete? Photo by Monic Richard. The semiotics and symbolism of breast cancer—the potent combination of nurturing and destructiveness—makes compelling matter for films, both fiction and documentary. Small folded ribbons seem innocuous enough.

We begin in an empty fairground environment as people begin to gather, and then follow them through various stages of the events. The focus on “survivorship” suggests that if your cancer returns, it’s probably because you just didn’t try hard enough, were not optimistic enough, and didn’t partake of what Samantha King calls the “tyranny of cheerfulness.” Not only do these women feel excluded from the pink ribbon culture—like bulls in a china shop, says one woman—they are also written off medically, as very little research addresses why breast cancer recurs and metastasizes. Pool has made a documentary per decade during that time and loves the way the form challenges her. As the film concludes, these questions are crucial as they assume greater importance worldwide. Pool filmed several pink ribbon events and they punctuate the film, acting as a kind of narrative motif. Digital issues available via Magzter and Zinio. Fandango helps you go back to the movies with confidence and peace of mind. We know life happens, so if something comes up, you can return or exchange your tickets up until the posted showtime. Support POV Magazine by subscribing today for only $20/year », Point of View Magazine • 392-401 Richmond Street West • Toronto, ON • M5V 3A8 • Canada • (647) 639-0653 • Send us an email, Building Community through Filming Community. To enable Verizon Media and our partners to process your personal data select 'I agree', or select 'Manage settings' for more information and to manage your choices. And Dr. Susan Love, one of the world’s foremost experts on breast cancer, is highly critical of what she calls the “slash, burn and poison” approach to treatment, which she says hasn’t changed in 20 years and is a crude response to something that is poorly understood. She saw an important, virtually unexplored—almost taboo—subject, an apparently noble cause that no one really wanted to touch or explore. Not only can you run, walk, jump out of an airplane, ride, shop, wear denim, and even invest “for the cure”, you can also buy a dizzying array of pink ribbon–inflected products, from cuddly teddy bears to KFC.

Pool was clearly someone with the breadth of experience necessary to tackle such a complex and unwieldy subject.

Its steadily growing audience bespeaks its success but also suggests a darker reality of the growing incidence of breast cancer among women in their twenties. And quite possibly, you personally know someone who has been diagnosed with breast cancer. Pink Ribbons, Inc. The focus is on wider access to screening (read: mammograms, upon whose efficacy many studies have cast doubt), treatments and care. The rest, as they say, is history. Cancer in general is on the rise, most notably and tragically among children. The fest features documentary and fiction films, as well as conferences, variety shows and musical performances.

Ironically, the pink ribbon was the invention of Charlotte Haley, a woman with no affiliations and a lot of cancer in her family, who discovered that less than five percent of research monies at the National Cancer Institute (NCI) was going to prevention. She says it’s an “outside in” process, very different from her fictions, for which she does very little research and whose stories spring, Diana-like, from her head and perhaps some personal experience that surfaces from her subconscious. Information about your device and internet connection, including your IP address, Browsing and search activity while using Verizon Media websites and apps. Otherwise, little in the way of advocacy by large foundations touches on environmental pollution.

The film’s elegant studio interviews, set against shifting luminous backgrounds, are artfully enriched with cutout animation sequences, archival clips and live footage. Susan Love says it clearly: women need to repoliticize the movement, not just hand over the money.

The question of where the billions raised by pink ribbon events go is the great unanswered heart of this film. You can change your choices at any time by visiting Your Privacy Controls. A cure remains elusive and the death rate has changed very little since the 1930s, when mastectomy was the only treatment available. Maybe you’ve even taken part in a gruelling two-day walk or bike ride, often through polluted city streets. When the final treatment was presented to the national programming committee in Toronto, a decision was made to bring in a high-profile director who would boost the film’s visibility. Against Nancy Brinker’s view that anger will not incite people to participate, Samantha King notes that activism has always combined anger with pride and optimism.

She is a founding programmer of Montreal’s Rencontres internationales du documentaire de Montreal (RIDM), has sat on juries for film festivals and funding organizations and has penned articles for Cinema Canada, POV and Montage. Find out more about how we use your information in our Privacy Policy and Cookie Policy. So what is there about innocent pink versions of these talismans to deserve a National Film Board feature documentary, directed by one of Quebec’s pre-eminent filmmakers, Léa Pool? This film marks a shift in Pool’s work, a movement toward more social concerns, and yet on a continuum with her previous films, which have overwhelmingly been with and about women. Barbara Brenner remarks that if women knew what was going on, they would be really pissed off. But very little is spent on researching the link between cancer and environmental toxins.

2020 Toronto International Film Festival Preview, What to Watch on FandangoNOW: Smiths-Inspired ‘The More You Ignore Me,’ Horror Movie Collections and More, This Week in Family Movie News: ‘Thomas & Friends’ Coming Down the Track, First ‘Addams Family 2’ Teaser and More. You cut and paste. They mark our commitment to AIDS awareness (red) and to ending violence against women (white). Samantha King writes about the appropriation of pink ribbons as part of a larger phenomenon of corporate philanthropy, or “cause marketing,” and dates it to the Reagan presidency with its attacks on “excessive government spending, taxation and regulation.” In an address to the National Business Alliance, Reagan talked about the need to tap into America’s “deep spirit of generosity,” volunteer activities and philanthropy, without forgetting “a buck for business.” Thirty years later, breast cancer has become the unchallenged poster child of this phenomenon.

You’ve probably been solicited for donations and have likely given to the cause. The vast range of props offered to women inspired Barbara Ehrenreich to write of an existential space that “bears a striking resemblance to a mall.” Corporate-sponsored drives make a cure seem as simple as a range of consumer choices. Pink Ribbons, Inc. director Léa Pool. Samantha King’s primary goal in writing Pink Ribbons, Inc.: Breast Cancer and the Politics of Philanthropy is stated as; “I have sought to offer a genealogy account and critique of the place of organized giving under neoliberalism.” (pg117) King’s book is … In the film, we return periodically to a “stage 4” support group from Texas (The IV League), their testimonies offering a stark contrast to the exuberant, honking atmosphere of the fundraising drives. Even more offensive is the Ford “12 Warriors” campaign, an elaborate construction aimed at selling Mustangs. Lots, shows Pool’s film, if the millions spent on pink ribbon campaigns eclipses the work that has been done on the ground, over decades, by activists advocating for a coordinated, less competitive and more broadly focused research agenda. You imagine images without really knowing what you’ll find out there; you create a canvas, you internalize ideas and the result is similar to what you have at the beginning of a work of fiction,” she says.



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